Building internal comms that cut through in 2025
We’re in a new era of communication. One where attention is a scarce commodity, and the average colleague is drowning in messages. Between Teams pings, back-to-back meetings, inbox overload, and the general chaos of daily life, it’s no wonder so many internal messages go unread, unnoticed, or ignored. And that’s frustrating when you’ve spent time […]
The human side of AI and comms (and 4 ways to balance both)
We’re in the thick of it now. AI is transforming how we work, and internal communication is no exception. From instant content generation to smarter analytics and automated workflows, the tools at our fingertips are undeniably powerful. They promise speed, scale, and slicker operations. And honestly? Many of them deliver. But as the buzz around […]
Future-proof your career with an exit strategy – 5 ways to start…
Having an exit strategy isn’t about walking into work tomorrow and handing in your notice. It’s not about being disloyal, disengaged, or secretly job-hunting behind the scenes. It’s about future-proofing your career. Because no matter how happy you are right now, jobs change. Leaders move on. Priorities shift. And sometimes, decisions are made that take […]
28.8 touchpoints – Why one message isn’t enough
28.8. That’s how many touchpoints, on average, someone needs before they start paying attention. Let that sink in. We came across this stat recently and it stopped us in our tracks. According to research by Focus Digital, the number of times someone needs to see or hear a message before it sticks is increasing – […]
How to think like a business leader: A guide for comms professionals
If you work in internal communications, you probably know how to craft the perfect message, choose the right channel and meet tight deadlines. These are essential skills. But here’s the reality, many comms professionals learn the hard way: knowing how to communicate isn’t enough if you don’t understand the business. One of the biggest shifts […]
Stop broadcasting. Start communicating.
Why your internal comms might be getting ignored. You’ve spent time crafting the perfect internal message. It’s been reviewed, signed off, formatted just right, and sent out to the masses. And the only response you get? A polite but slightly smug email pointing out a typo. Sound familiar? It’s frustrating. You put in the effort […]
AI and Internal Comms: Friend or Foe?
There’s no denying that AI is making waves in every corner of the workplace, and Internal Comms is no exception. From content generation to analytics, it’s changing how we work. Depending on how it’s used, AI can feel like both a threat and an opportunity, and for Internal Comms, it’s likely to be a bit […]
Difficult conversations: 5 effective ways to handle them at work
If you’ve spent any amount of time working in communications, PR, or HR, then you already know that difficult conversations aren’t a rare occurrence – they’re part of the job. Whether you’re advising a CEO mid-crisis, navigating a sensitive HR issue, or pushing back on a poorly thought-out campaign plan, these moments call for a […]
7 Effective tips for making yourself heard
As Internal Communicators, we often sit in a unique spot within the organisation. We’re the bridge between leadership and the front line. The ones who get the all-staff emails out the door, yes – but more importantly, we’re the trusted advisors, the sense-checkers, the ear to the ground. And yet, despite the value we bring, […]
5 ways to prioritise yourself without guilt
I’d rather be hated for who I am than loved for who I am not. – Kurt Cobain If you’ve ever bent over backwards to keep everyone happy, only to feel drained and underappreciated, you’re not alone. As a recovering people-pleaser, I spent years second-guessing myself, diluting my voice, and overcommitting just to avoid disappointing […]